That’s how much we managed to invest in rural India this year:
To transform communities, Generate livelihoods, And foster prosperity.
Narotam Sekhsaria
Chairman, Ambuja Cement Foundation
Our ability to expand to this scale has been fuelled by collaboration. Thanks to our invaluable partners, we have been able to make a bigger difference - increasing the breadth and reach of our impact as a result.
Whilst India has seen some traction in development over last few years, there is much yet to be done. Our Foundation has accepted this challenge – to create necessary awareness at that last mile, to demonstrate practices to solve problems, to organize people into social networks, build their capacity, help them take charge of their futures, and advocate for bringing about a better quality of life in their own households. Over the last 26 years of our mission, we have been able to achieve this last mile reach.
Investment is needed in Skills:
Increase Last Mile Reach - There is a need to invest in a ‘hub & spoke’ model, whereby established institutes in regional centres deliver skill training modules in surrounding satellite communities.
Vocational Training in Schools- should be mandatory so that all secondary school students are exposed to skill training.
Infrastructure Support - support for expensive machinery & equipment, and computers to offer specialised industry courses.
Industry Education & Awareness - Need to increase awareness about NSDC and Sector Skill Council recognised Skill Institutions so companies can recruit with confidence
Investment needed in Agriculture:
Strengthening FPOs - FPOs need training and hand holding support to play greater roles, enabling them to become change agents.
Technology Services - Technology in agriculture needs to be farmer friendly with customization and innovation to suit farmer’s needs.
Temperature Controlled Warehousing - Distress sale by farmers can be countered by investing in warehouse receipt systems to increase profits.
Capacity Building of Input Traders - As the main influencers for local farmers they should be provided with capacity building to promote sustainable practices and products.
Investment needed in Water:
Water Quality - Preventive measures for water quality ie. awareness campaigns, data monitoring, alternate water storage and filtration.
Sustainability of Water Sources - Conservation & rainwater harvesting initiatives to sustain drinking groundwater sources.
Water Use Efficiency - promoting water efficient technologies, cropping patterns and improving the supply chain to increase productivity of water.
Capacity Building for Water Management - There is a need to invest in capacity building of farmers reliant on rainfall, for on-farm water management and moisture conservation.
Investment needed in Health:
Strengthen Primary Healthcare - development of infrastructure, telemedicine, and strengthening the skill sets of health workers, paramedics and doctors.
Educating Youth on NCDs - Most NCDs are lifestyle related and can be prevented via education. Peer educators can be information disseminators.
Health Curriculum - a health subject in school curriculums can address public health issues via behaviour change in adolescents.
Harnessing Technology - Strengthen health providers by introducing technology and strengthen preventive and promotive healthcare to reach a larger segment of the population.
Investment needed in Women:
Ensuring Participation - Women are crucial players to bring about societal change. We need to encourage participation, and build their capacity to lead.
Promoting Self-Help Groups - Establishing and strengthening SHGs leads to wider exposure for women, self- confidence, and a platform for support on issues.
Promoting Apex organization - Support SHGs in building an apex organization to drive larger agendas for their volume of members.
Bridging Gender Gaps - Bridge the gender gap across pillars: economic, political and social, and break stereotypes associated with where women work.
Investment is needed in Education:
Infrastructure - Most government schools lack basic infrastructure like drinking water filters, sanitation systems or hand washing stations.
Promoting E-Learning – Introduction of e-learning systems can improve student interest in subjects like Maths, Science & English.
Handholding Support - Training, and continuous handholding support is required to develop Teacher Learning Methods, harness the use of technology & optimise SMCs.
Expand Special Education Centres - There is a lack of seats available in Special Education Centres, forcing most children to remain at home
Padmini Somani, Director
Ambuja Cement Foundation
Meeting farmers, hearing women, understanding their challenges - had an indelible impression on me, and today, as I sit of the board of ACF as an adult, I feel a great sense of responsibility to carry this important work forward.
As an implementing organization, we are privileged to operate at the grassroots – penetrating deep into communities and working with them over the long term to help improve their lives. There is something exciting and humbling in seeing other organizations and governments join in our mission. By working with passion and integrity, we have been fortunate to attract like-minded supporters who share that passion and dare to invest in remote, grassroots pockets with us. We thank them for their support.