Due to the concentration of tribal communities, people are often hesitant to send their children outside the district for job placements, despite limited employment opportunities within the local market.
As a result, agriculture becomes the primary source of income. However, it remains dependent on erratic rainfall, and farmers have limited knowledge of modern techniques—leading to only two crop cycles annually.
To address employment challenges in the tribal regions of Amarwara and Chhindwara, Ambuja Foundation has established three SEDIs. These centers offer training in 8 trades: Sewing Machine Operator, Assistant Electrician, Masonry, Security Guard, Beautician, Automobile, BPO, and Tally. A one-year Diploma in Fire Safety is also offered.
With well-equipped labs and a robust curriculum, the centers provide both classroom and hands-on training, including on-the-job and workplace exposure. Accredited trainees receive placement support and are also guided to secure loans for entrepreneurship.
Trainees trained
Placed
Female Trainees
Trainees in Masonry
Placement Rate
entrepreneurs supported
Ambuja Foundation has partnered with Bajaj Auto to train youth in two-wheeler maintenance. Training is conducted at the CII Campus by Ambuja trainers, with assessments conducted by ASDC. Certified trainees are eligible to work with Bajaj and other two-wheeler service centers and in the wider auto industry across India.
To empower informal roadside mechanics, the Castrol Project provides formal certification and training through SEDI Chhindwara. Participants—primarily 2 and 3-wheeler mechanics—gain technical skills and are introduced to insurance and newer models, enhancing livelihood prospects. Nearly 700 mechanics were trained between 2018–2020.
Ambuja Foundation’s SEDI has trained over 1000 individuals in Masonry. Graduates have either begun work in their native villages or have been placed in government projects at the Panchayat level for toilet and tank construction. This initiative helps certify existing masons and imparts professional skills to youth entering the trade.
SEDI Chhindwara actively promotes entrepreneurship and supports trainees wishing to establish their own ventures. Many graduates have launched successful small businesses in their villages—providing essential services and employment to others.
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The sewing program at SEDI has enabled many young women to become economically independent. By completing professional training, they have been able to start home-based enterprises and support their families.
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